Music marketing for artists, entertainment brands, and organizations ready to grow their audiences and make an impact.
Featured In
Built for Music. Driven by Strategy.
JV Agency helps artists, entertainment brands, and music organizations connect with the right audiences through strategy, digital campaigns, content, partnerships, and cultural insight.
Our Services
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Custom marketing and release strategies built around each client’s goals, audience, and opportunities.
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Data-informed strategies that help artists and music brands reach the right people, deepen engagement, and build lasting audiences across platforms.
Do not make this service sound limited to Spotify and Apple Music.
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Platform-specific strategy, content planning, community development, and performance analysis designed to strengthen visibility and audience connection.
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Creative concepts, campaign assets, artist interviews, social content, video production, and live activations developed to bring each strategy to life.
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Authentic partnerships connecting artists, music brands, creators, and cultural communities through campaigns, collaborations, and experiences.
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Paid media strategy and campaign management across Meta, TikTok, YouTube, Google, and music-focused platforms, supported by ongoing optimization and reporting.
Featured Work
Yamaha Creator Pass
JV Agency supports Yamaha Creator Pass through campaign strategy, artist engagement, content production, audience development, and digital marketing.
Founder and President
Jaz Valencia
Jaz Valencia is a music marketing executive and entrepreneur with more than 15 years of experience helping artists, brands, and organizations build audiences and create cultural impact. Her work spans artist development, digital strategy, partnerships, content, and live experiences, including her role as a Recording Academy mentor.
Ready to Make an Impact?
Tell us about your artist, brand, organization, campaign, or upcoming release.